Camille Thompson

Camille Thompson is Vice President of Marketing at Xima Software, leading brand, product, and demand strategy across the company’s cloud communications and customer experience (CX) platform. She is responsible for shaping how Xima shows up in the market, ensuring clarity, consistency, and credibility across all channels.

Camille is a top-performing, revenue-driven marketing executive with more than 15 years of experience leading marketing operations, brand strategy, and sales-generating initiatives for companies ranging from high-growth SaaS to global, multibillion-dollar organizations. She has a proven track record of driving record-setting sales revenue, launching new products, and building brands that resonate in competitive markets.

Camille is known for translating complex technology into compelling, buyer-centric messaging, prioritizing measurable outcomes over hype. She partners closely with product, sales, and executive leadership to align marketing strategy with how customers actually use—and gain value from—the platform. Her work strengthens pipeline performance, accelerates revenue growth, and supports scalable B2B SaaS growth.

Throughout her career, Camille has demonstrated expertise in marketing strategy implementation, brand and business positioning, digital and social media marketing, event planning, analyst and public relations, and integrated campaign execution across digital, print, broadcast, and direct mail channels. She has successfully delivered record-high campaign response rates, led high-impact product launches, and expanded market presence through data-driven insights and innovative storytelling.

A collaborative leader and consensus builder, Camille excels at building and mentoring high-performing teams and fostering strong relationships with C-suite stakeholders and client-facing decision-makers. Her background in data analysis, competitive research, contract negotiation, and executive and board presentations has helped advance strategic business initiatives.